Question 1

What does Morningscore stand for?

Accepted Answer

Morningscore is the value of your SEO. We calculate it by looking at how your keywords are performing on Google.

Search Volume X Rank = Organic Traffic X CPC = Morningscore

The Morningscore Calculation

If this seems confusing, let's take the calculation in steps:

Search Volume X Rank = Organic Traffic
Organic Traffic X CPC = Morningscore

Therefore, your Morningscore is basically the amount of money that you would be using on your traffic through Google Ads.

|| How does the calculation work?

Search Volume - We find this data through our data partners. This is an average of how many people search for that specific keyword each month.
Rank - Based on your position, you get an average Click Through Rate on your site. If you rank #2, that number is about 10% meaning that 10% of all people searching for that keyword will enter your site.
Traffic - By multiplying the Search Volume and your Rank, we can see an estimate of how many people come on your site every month from each specific keyword
Now we take the Cost Per Click value for each keyword -- which is the amount of money you'd have had to spend ON EACH CLICK if you were to pay for the same amount of traffic in Google Ads
Next, we multiply your Traffic by the CPC value -- which gives us the TOTAL amount of money you'd have to spend for all of the clicks you g

Question 2

How do I track my domain through multiple locations/markets?

Accepted Answer

To track your domain in multiple locations, do these steps:

Click on your domain in the navigational menu at the top
Click on Add/Remove Websites
In the new window, add your domain again
Select the new Google Target
Click Add Domain

You are now able to track it for these markets too.

Here are the steps visualized below:

Steps 1 & 2

Steps 3-5

Question 3

Can I see all Keywords for each Landing Page?

Accepted Answer

Yes, you can find all keywords each landing page ranks for by going to the Health Tool -> Landing Pages tab -> Open a landing page -> See Keywords (bottom-right corner).

Here's what you should be looking for:

Question 4

Why choose us? / What do we offer that others don’t? / What makes us special?

Accepted Answer

Morningscore provides you with the combined data from the best tools available to a third of the price of other tools.

Our motto is #MakeSenseOfSEO, so we summarize and simplify the important stuff making it more understandable for non-SEOs and giving an overview with useful insights to SEO gurus.

|| Competitor Comparison

If you're in the process of switching or just have curious thoughts, you're welcome to compare us to other tools.

Visit this page to see Morningscore's all features and how it compares to the best-in-business SEO tools.

In-depth comparison charts with selected tools:

Otherwise, becuase the very different nature of how Morningscore works compared to other tools, we always recommend signing up for a free trial.

The trial itself does not require you to enter credit card, offers full functionality and comes without any commitments from

Question 5

Can Morningscore crawl my Social Media Profile?

Accepted Answer

Unfortunately, no. This feature probably won't be released anytime soon. The way Morningscore is designed is that we only crawl whole domains (e.g. twitter.com). Since your personal Social Media profile is not a domain, but a specific URL, Morningscore won't be able to crawl it. If you enter your Social Media profile under your tracked websites, we will strip off the URL parameters and show you data for the whole SoMe platform (e.g. https://facebook.com/ instead of https://facebook.com/YourProfileURL/).

Question 6

Does adding a competitor count as using a domain/website?

Accepted Answer

Yes, competitor websites also count as 1 website credit.

For example, if you set up 3 main websites with 1 competitor website for each website that is a total of 6 domain credits.

You can always see how many credits from your plan you have used in the settings menu.

|| To find information on your credits:

Log in your Morningscore account
Click on the Spaceman icon in the top-right corner
Click on Settings
Click on the Subscription tab

Here's a screenshot of what you should see:

Overview of your Subscription Tab

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