The best way to figure out if your Linkscore is good or bad is to compare it to one of your competitors or a business similar to your size and industry.

However, here are some general numbers to support the big picture:

Linkscores of the best websites in the world are typically around 250,000 and higher. A very few websites are even in the millions.

Linkscores of most regular businesses average between 500 and 5,000.

As a rule of thumb, if your own Linkscore is lower than 2,000, there's probably good sense in working on improving it. If you do so, your keyword positions are very likely to improve just like your Morningscore can be expected to increase - provided, of course, that you do it right according to the guidelines you get from our tool.