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General FAQ
Answers to General questions about the tool, company, etc.
What does Morningscore stand for?
Morningscore is the value of your SEO. We calculate it by looking at how your keywords are performing on Google. Search Volume X Rank = Organic Traffic X CPC = Morningscore The Morningscore Calculation If this seems confusing, let's take the calculation in steps: Search Volume X Rank = Organic Traffic Organic Traffic X CPC = Morningscore Therefore, yo
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Why choose us? / What do we offer that others don’t? / What makes us special?
Morningscore provides you with the combined data from the best tools available to a third of the price of other tools. Our motto is #MakeSenseOfSEO, so we summarize and simplify the important stuff making it more understandable for non-SEOs and giving an overview with useful insights to SEO gurus. If you're in the process of switching or just have curious thoughts, you're welcome to compare us to other tools. [Visit this page to see](https://morningscore.io/features
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How do I track my domain through multiple locations/markets?
To track your domain in multiple locations, do these steps: Click on your domain in the navigational menu at the top Click on Add/Remove Websites In the new window, add your domain again Select the new Google Target Click Add Domain You are now able to track it for these markets too. Here are the steps visualized below: Steps 1 & 2 . Since your personal Social Media profile is not a domain, but a specific URL, Morningscore won't be able to crawl it. If you enter your Social Media profile under your tracked websites, we will strip off the URL parameters and show you data for the whole SoMe platform (e.g. https://facebook.com/ instead of https://facebook.com/YourProfi
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Does adding a competitor count as using a domain/website?
Yes, competitor websites also count as 1 website credit. For example, if you set up 3 main websites with 1 competitor website for each website that is a total of 6 domain credits. You can always see how many credits from your plan you have used in the settings menu. Log in your Morningscore account Click on the Spaceman icon in the top-right corner Click on Settings Click on the Subscription tab Here's a screenshot of what you should see:
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How often do you update the data?
Different data has different update cycles: The Morningscore value updates daily for you and competitors. All of your Morningscore Keywords get fully updated once every month. Smaller sites (up to 3000 USD Morningscore) can expect full weekly updates. All of your Tracked Keywords updates every day. All of your Links get updated every day (or on demand if you manually add a link). All of your Health issues get updated on demand whenever you start the crawler. You can also set
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Are there any limits for keywords, links, health, etc. for competitors?
Same limits apply for competitors as for your own websites. The only difference is that some data such as the Health Tool audits is not available directly for your competitors.
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How can I see all my competitors' links?
Seeing all the links that point to your competitors' websites is as simple as checking your own links. The most important thing to remember is that you need to add your competitors in the tool so that we can find their data first. You can do that either by: Adding them as a Competitor Website in the tool for the (your own) domain you're tracking Advantages: Provides you with a better, simpler overview and comparison Adding them as an independent Tracked Domain just like you added
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How do I add a competitor?
In case you missed the step of adding the competitors during your onboarding, you can easily add your competitor in the Morningscore section, using the Add competitor button by doing this you will get access to all their keywords and will be able to compare their morningscore, rank history and traffic. If you are, however, interested in your competitor's links, you will have to add your compe
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Is there a binding period for subscribing to any of the plans?
On monthly deals we have no bindings other than the month you have paid for. You can cancel your subscription at any point and time you like and our billing will stop immediately. On yearly deals there is a binding period for 12 months of course, as you have chosen to pay for a whole year. You can cancel your yearly subscription at any time and it will stop right before the next billing.
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How can I delete my user?
Ah, sorry to see you go! But we do get it, sometimes it's just not the right tool for you. Here's how you can remove / delete your user yourself: Log in Morningscore (that's the last time, I promise, haha) Click on the Spaceman avatar in the top-right corner Here click on Settings The Account Tab should open by default Here scroll down to the Account section On the right-hand side of the screen, click the red button "Delete Account" That's it! Confirm,
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How can I unsubscribe from your emails?
To unsubscribe from our email list: Open any email we've sent you Scroll to the very bottom of it Click unsubscribe Confirm And that's it! There are 2 types of email you still might receive: Email reports (either weekly or monthly) - how to stop receiving them System emails - These can only be stopped by deleting your account
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How do I change or upgrade my plan / subscription?
You can change or upgrade your plan, see your invoices & credits left by accessing the Settings --> Subscription.
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How is Morningscore different compared to tools like SEMrush & Moz?
Here's a really easy way to understand the difference. Tools like SEMrush and Moz work like a database. Essentially, you get access to their data, and it's all up to you to determine what you can do with that data. Or in other words, you have to already have a certain level of understanding of the SEO game you're playing. In comparison, Morningscore works by guiding you through your SEO tasks. While SEO experts might find the platform somewhat limited, this is partly due to the focus we
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How do you get the data? Do you find it yourself or do you use partners?
Some of the data we provide we find ourselves. For others, we use 6 data partners. Since we've made partnerships with them, we're not able to tell you who exactly the data providers are -- but we can assure you they are some of the best companies in the industry. It's also important to point out that we don't just aggregate their data but complement it by combining the best and most accurate metrics we find.
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How to setup users in Morningscore
In this guide you will learn how to: Add more users Set up the access level / permissions of users Manage existing users First log into your Morningscore account (link here) Then click on settings as shown in this picture: Now a settings window should pop up. Choose "Users" in the tabs: ?
To subscribe to the platform click the Upgrade button you're prompted with once you log in. Or click here Once here, you simply select the plan that fits your needs. You will be prompted with a window where you can enter your VAT number. The las
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I have a feature suggestion. How do I submit it / get in touch with you?
We love hearing what you have in mind and how we can make the tool better for you. Feel free to contact us through the chat support in the bottom-right corner of our site or send us a mail at info@morningscore.io. But in any case, it's fair to mention that we have a large backlog of improvements so it might take a while for some features to get a specific release date. See more about our upcoming feature releases on our public roadmap here.
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What is the difference between the Lite, Business & Pro plans?
The only difference in the plans is the amount of data you can use. All plans come with full functionality -- with the only difference being that bigger plans can add more websites, invite more users and track more keywords. Morningscore Pricing Plans Difference See all pricing plans on our pricing page here.
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Can I somehow see what's causing the change in my Morningscore?
Yes, you can get a quick and easy overview of your Morningscore changes through the "Changes" tab. To get there, follow the steps below: Open "Your Morningscore" --> "See Keywords" Open the "Changes" tab
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24 hours have passed and I still do not have my data...
There are several reasons why this could be the case, the top 3 most common ones being: Your domain was denied by our crawler (usually be¬cause of the firewall) You don’t actually have a ranking on Google yet (common for new pages that haven’t been crawled yet) You might have a big amount of data that is taking longer to process. What you should do in this case is contact us through the chat so we can help you solve this problem.
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Where can I see all features you've released so far?
You can follow our progress and see a summary of all features we've released on our public changelog here.
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How do I change the currency for my Morningscore?
First, find the spaceman in the upper right corner of the tool and click on Settings Here you can find the System currency section and choose a currency from the drop down menu Don't forget to scroll all the way to the bottom and save your changes once you've picked a currency.
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Where can I see my monthly/yearly Invoices? Can I download my invoices?
Yes, you can find and download your invoices in the Subscriptions tab under Settings. Avatar (top-right) --> Settings --> Subscriptions
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How do I change the time period for the data displayed?
There are three places in the tool where you can change the time period of the displayed data. All the way in the top right corner of the tool and at the top right corner of both Morningscore and Tool windows. Here you can choose between "Last 7 days", "Last 30 days", "This year" or go even more int
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How many competitors can I add in each plan?
There's no limit on how many competitors you can add to each plan EXCEPT FOR your actual website credits limit. If you have 40 website credits left, you can chose to add 40 competitors. However, you cannot add any more competitors (or websites of any type) once you've used the 40 credits. You can see how much website credits you have left in the Settings --> Subscription menu. Log in your Morningscore account Click on the Spaceman icon in the
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How do I change my credit card/payment information?
Changing your credit card information is a bit tricky as you can't change it in the tool itself. It's not that complex though, so continue reading and you'll get a guide to change your credit card information. Here is how to do it: Step 1: Find one of the e-mails you receive when your monthly payment has gone through successfully and click on it. **Step 2: Click on the li
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How do I see my competitors’ keywords, keyword ranks and rank history?
You can see the rank history of a keyword when you click on your competitors' domain in the Morningscore window. This will show you your competitors' Keyword details and is a really great place to do your keyword research You can also check out the Competitor rank comparison for
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How do I change the language?
First, find the spaceman in the upper right corner of the tool and click on Settings Here you can choose between 3 different system languages Don't forget to scroll all the way to the bottom and save your changes once you've picked a language.
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Can I add a user/partner to my account?
It is possible to add several users to your Morningscore account. This is great if you are not the only one working with SEO in your company or you have to add a partner (maybe your agency). The subscription you have chosen decides how many users you can add. You can only add other users if you have a Business- or Pro plan. It is possible to buy access for extra users even if you have a Starter- or Lite plan. Write to us in the chat or send an e-mail to upgrade your plan to access more users. Y
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Where does Morningscore get the CPC from?
To answer the question right away: We get the CPC price from Google themself through our data partners. Some of our users have pointed out that they run Google Ads and are not paying the exact amount that Morningscore shows the CPC is. Basically, that is correct. And there is nothing strange about that as Google Ads is auction based, so you'll never have the exact same price as the price is influenced by many things. For good reasons, we can't control every single CPC price as we would have to
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How do I change/update my account e-mail?
Have you gotten a new e-mail or some other thing that requires you to change your Morningscore account e-mail? No problem. Changing your account e-mail is very simple: Login to you Morningscore account Click on the spaceman in the top right corner Click "Settings" Scroll down to "Account" Click on your current mail and change it to your new e-mail  added on your account. In some cases, you can see older historical data for some websites than others. Why is that? Simply because some other Morningscore users have had added the site in that period. In other words: We are only tracking websites as long they are added in the system by one or more Morningscore accounts.
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How do I cancel my subscription?
We are sorry to see you leave from the space mission. To cancel your account: Go to settings Click "subscription" Click "cancel" You have now cancelled your account. You will have access to your account with fresh data untill the day the next invoice were scheduled.
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